There is Audrey, hair blowing in the wind and with a determined air.
There is Karine who laughs, cries and smiles beautifully.
There is Leïla, a super mum as soon as she wakes to the morning alarm.
There is Fanny who makes a man's heart miss a beat.
You recognize all of these women!
They are your sisters, your childhood girlfriends and your colleagues.
They are like YOU! Natural. Unique.
Complaining. Overworked. Organised. Solitary.
Free.
And an inspiration for our design studio, drawing an accessible collection each season, so colourful and definitely COOL CHIC!
In 1975, Francis-Charles Pollet opened the very first Promod store, inviting women to discover quality feminine fashions, beautifully colourful and yet accessible.
Since then, the family history has continued when his only son, Julien, was nominated as president of Promod in 2018.
Thanks to all the staff, the brand reflects a passion for fabrics, a positive energy, a friendly smile and the captivating desire to be forward-thinking!